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- The anti-hustle guide to crushing your LinkedIn game 🦆
The anti-hustle guide to crushing your LinkedIn game 🦆
New LinkedIn changes affecting your B2B results? Here's what actually works...
Mahmoud Omar
December 10, 2024
In partnership with
🦆 WHATZDUCK WEEKLY 🦆
The LinkedIn Liberation Edition
Duck Quote of the Week
"Everyone's building their personal brand on LinkedIn, but ducks know the real flex is building actual relationships. Wild concept, I know."
Weird Duck Stats
LinkedIn users spend 95 minutes per week scrolling through humble brags, but ducks spend 0 minutes because we're too busy closing actual deals. (Though we do occasionally peek at the drama during our lunch break. 👀)
THE WEEKLY WADDLE POLL 🗳️
Your LinkedIn automation tool just went rogue and liked 1,000 posts about #hustle. You:
Reply with your own crisis management tactics! Wrong answers only.
THE BIG SPLASH: LinkedIn Automation
Listen up, pond pals. We need to talk about LinkedIn automation - that magical promise of "set it and forget it" networking that's about as authentic as a duck wearing a tuxedo.
The Reality Check
• Most automation "gurus" are just selling digital paper boats
• Your prospects can smell automated messages from a mile away
• LinkedIn's algorithm is getting better at catching bot behavior
The Anti-Hustle Framework
Morning Paddle (20 mins)
• Check notifications
• Respond to messages
• Engage with 3-5 relevant posts
RIPPLE EFFECTS
LinkedIn Ads Update
CTRs are down 12% across B2B. Maybe because everyone's using the same "pain-point" formula? Try leading with value instead of poking wounds.
THE QUACKTIC (Today's Action Item)
Create your "Power Hour" LinkedIn routine:
1. Block 60 minutes
2. Engage meaningfully with 10 posts
3. Send 5 personalized connection requests
4. Share one authentic update
5. Log off and celebrate with bread (optional but recommended)
Remember: LinkedIn is a tool, not a lifestyle. Don't let the algorithm convince you otherwise.
Waddle on,
WhatzDuck 🦆
If this newsletter helped you resist the siren call of automation addiction, share it with a fellow marketer who needs to hear "it's okay to be human" today.
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